The New DS Blog

06.05.2017

Today is day 1 of the new improved DeliberateSelling Blog.
What makes it improved?
Better layout, use of imagery, social sharing, email, discussions via Disqus, and a regimented approach to open ended conversations with interested people on topics relevant to Sales Management.

Coffee is for Closers...

06.05.2017 Filed in: Talent Acquisition |Hiring Ads

Have you ever noticed how many sales hiring ads avoid the word "Sell"?

The ads read like "Develop", "Build", "Interact " and "Engage". Ads using these words avoid the word Sell as if its the plague.

The authors seem to think that Sales is a Dirty Word, although I wonder if they know where their paycheques come from.

A Simple Concept for a Simple Time

06.05.2017 Filed in: Segmentation |Profile |Targeting

For many in sales and marketing, a basic tool has been the Ideal Customer Profile (ICP).

Sounds simple, and it is.
Problem is that it doesn't work in a complicated and increasingly complex world. Not in most cases anyways…

Revenue Growth - Existing Customers

25.07.2017 Filed in: Revenue Growth |Customer Loyalty |Account Management |Net Promoter Score |Business Value written by: Marty Tascona

Revenue Growth is the focus of an incredible volume of marketing technology, bloggers, and goto market prognostication. Its an ever present challenge for every company that survives startup, and for many underfunded startups as well. Revenue in the business world is not funding within this definition.