ROI of Partner Relationship Management (PRM)
With over 70% of the world’s products now being sold through independent distribution channels the value of fielding a “connected, motivated and optimized” channel salesforce has never been greater. New advances in PRM (Partner Relationship Management) technology are quickly moving in front of CRM as the technology of choice to engage, manage and develop your distribution channel.
The purpose of this eBook is to offer a constructive Return on Investment (ROI) model that can be applied to any organization who sells and services a product through an indirect sales force (“channel”). In general, many of us who deploy PRM systems know intuitively that the cost of deploying a PRM is a fraction of the cost of trying to recruit, sign-up, onboard, and then manage channel partners the old fashioned way (manually).
Download ROI of Partner Relationship Management (PRM)
We help companies build Buyer Personas to drive Customer Intimacy.
We help companies use Segmentation in the Top of the Funnel.
We help focus companies on the Bottom of the Funnel.
We help enable high Performance sales teams.
We help drive down the Cost of Sales.
We build Competitive Advantage.